KCB Bank Kenya and Mastercard have formed a 5-year strategic partnership to offer improved value propositions to cardholders in the East African region. This payment solution will be introduced in six countries namely, Kenya, Rwanda, Burundi, South Sudan, Tanzania, and Uganda.
Customers will enjoy
exclusive benefits ranging from a wide spectrum of MasterCard payment solutions
including premium World and World Elite cards, youth pre-paid, and corporate
cards. In addition, cardholders will be able to perform a range of transactions
including e-commerce payments, cross-border remittances, QR, and Tap on phone
solutions.

The two leaders in the
financial services space will leverage each other’s advanced technological
network to co-create innovative payment solutions and marketing initiatives to
leapfrog financial inclusion in target territories. In turn, it will enable
them to deliver trust, deepen financial access and wellness, connect consumers
with priceless experiences, and empower small and mid-sized businesses to
derive value from their interaction with the bank.
Speaking during the
signing ceremony in Nairobi, KCB Group CEO, Paul Russo said; “We want to tap technology and our expertise
to revolutionize how our customers in East Africa access our financial
services. This collaboration is also part of our commitment to continually
extend a variety of benefits to them while at the same time shaping the future
of commerce and forging new paths for inclusive economic growth.”

This market-forward
multi-year collaboration provides the requisite resources to achieve a shared
ambition that accelerates the speed of payment innovation in the East African
payments space and places the consumers’ needs at the center of this
engagement. It builds on KCB Group’s existing capabilities to provide a best-in-class
offering for all its cardholders, delivering a simplified core product
proposition, and optimized digital experience.
"Mastercard and KCB Group share a passion and commitment to
accelerate digital transformation and financial inclusion across Kenya and the
greater region. We have collaborated to build an innovative, inclusive, and
sustainable future in payments, grounded in the shared values of advancing the
communities we both serve. We are delighted to partner and deliver a
differentiated value proposition for both individual and SME businesses that
will drive new payment experiences and increased financial access across East
Africa," said Mark Elliott, Division President for Sub-Saharan Africa at
Mastercard.
This agreement will set
the pace for an evolved and transparent payment system across the region,
scaling simple and locally relevant digital solutions to both consumers and
small, mid-sized, and micro businesses.
By: Nana Appiah Acquaye