Safaricom Ethiopia CEO shares insights on building organisational excellence at 4th Excellence Summit 2026

Date: 2026-01-22
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By:  Robert Kwaku Annor

Safaricom Ethiopia Telecommunications PLC participated in the 4th Excellence Summit 2026, where its Chief Executive Officer, Wim Vanhelleputte, joined a high-level panel discussion alongside Mesfin Tasew, Chief Executive Officer of Ethiopian Airlines, and Bart De Keninck, Chief Executive Officer of Heineken.

The three executives represent organisations recognised at the 12th Ethiopian Quality Awards, presented on December 2, 2025, by President Taye Atske Selassie of the Federal Democratic Republic of Ethiopia, for excellence across key sectors of the economy.

Drawing on Safaricom Ethiopia’s operational journey, Vanhelleputte highlighted the advantage of being part of a well-established international telecommunications group with proven standards and processes. He noted that this enabled the company to build a solid foundation without the need to design systems from scratch.

He emphasized that organisational excellence begins with people, stressing the importance of investing in young talent with the right mindset, providing structured coaching, and strengthening teams with experienced leadership to ensure continuity and performance.

Vanhelleputte also underscored the importance of operational clarity and prioritisation, noting that Safaricom Ethiopia focused first on building core network infrastructure and a reliable distribution system. This approach, supported by a strong partner ecosystem and clear standards for contractors, allowed the company to address challenges progressively and sustainably.

Reflecting on the Ethiopian Quality Awards assessment process, he described it as rigorous, scientific and methodical, adding that Safaricom Ethiopia is already preparing to ensure an even stronger performance in the next evaluation cycle.

The summit served as a platform for experience sharing among leading organisations, with discussions reinforcing the role of strong leadership, clear processes and empowered teams in delivering sustainable excellence and advancing Ethiopia’s digital future.

 

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